A postcard is the simplest piece you can mail — no envelope to open, no layers to unfold. It’s just your message and your customer, […]
Think summer is slow for direct mail? Think again.
Every June, we hear the same thing from small business owners: “We’ll wait until fall to do a mailing — summer’s too slow.” We get […]
Stop mailing everyone. Start mailing the right people.
There’s a common mistake we see small business owners make all the time: they build a big list and blast the same piece to every […]